{"id":10658,"date":"2025-09-17T12:54:59","date_gmt":"2025-09-17T12:54:59","guid":{"rendered":"https:\/\/finoptima.ch\/specialist-articles\/"},"modified":"2026-01-14T07:03:50","modified_gmt":"2026-01-14T07:03:50","slug":"articoli-specialistici","status":"publish","type":"page","link":"https:\/\/finoptima.ch\/it\/articoli-specialistici\/","title":{"rendered":"Articoli specialistici"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10658\" class=\"elementor elementor-10658 elementor-10654\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-71b12382 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"71b12382\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c2be917 elementor-widget elementor-widget-elementskit-heading\" data-id=\"2c2be917\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Articoli specialistici<\/h2>\t\t\t\t<div class='ekit-heading__description'>\n\t\t\t\t\t<p>Nei nostri articoli specialistici condividiamo spunti pratici, esperienze concrete e riflessioni sui temi della vendita, della leadership, della qualit\u00e0 del servizio e della crescita personale.\u2028Pensati per chi non lascia l\u2019efficacia al caso \u2013 ma desidera capire come nascono relazioni, dialoghi e culture che funzionano davvero.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e4c7560 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"e4c7560\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38ccf2b elementor-widget elementor-widget-tj-blog-grid\" data-id=\"38ccf2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"tj-blog-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n<div class=\"row rg-50 \">\r\n  <div class=\"col-lg-12 \">\r\n          <div class=\"row rg-30 justify-content-center\">\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/customer-at-the-center-or-the-deal\/\">\r\n                    <img fetchpriority=\"high\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/136.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/136.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/136-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/136-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/136-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/customer-at-the-center-or-the-deal\/\">\r\n                    Il cliente al centro o l\u2019affare?                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Un dilemma che molti venditori conoscono fin troppo bene. Un partecipante mi ha detto apertamente durante uno dei...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/customer-at-the-center-or-the-deal\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/porsche-sta-correggendo-la-rotta-e-torna-ad-affidarsi-sempre-pi-ai-motori-a-combustione\/\">\r\n                    <img decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/135.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/135.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/135-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/135-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/135-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/porsche-sta-correggendo-la-rotta-e-torna-ad-affidarsi-sempre-pi-ai-motori-a-combustione\/\">\r\n                    Porsche sta correggendo la rotta e...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">La notizia ha attirato l\u2019attenzione dell\u2019industria. Porsche, simbolo di innovazione, sta cambiando direzione. Modelli originariamente pensati come completamente...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/porsche-sta-correggendo-la-rotta-e-torna-ad-affidarsi-sempre-pi-ai-motori-a-combustione\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/vendere-con-l-intelligenza-artificiale-un-sogno-del-futuro-o-una-realt-gi-da-tempo\/\">\r\n                    <img decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/134.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/134.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/134-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/134-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/134-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/vendere-con-l-intelligenza-artificiale-un-sogno-del-futuro-o-una-realt-gi-da-tempo\/\">\r\n                    Vendere con l\u2019intelligenza artificiale: un sogno...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Le vendite sono sempre cambiate. Ma ci\u00f2 che stiamo vivendo oggi non \u00e8 evoluzione. \u00c8 uno spostamento tettonico....<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/vendere-con-l-intelligenza-artificiale-un-sogno-del-futuro-o-una-realt-gi-da-tempo\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/la-concessionaria-d-auto-era-ieri-ora-arriva-il-momento\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/133.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/133.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/133-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/133-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/133-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/la-concessionaria-d-auto-era-ieri-ora-arriva-il-momento\/\">\r\n                    La concessionaria d\u2019auto era ieri. Ora...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Ci\u00f2 che Mercedes-AMG ha inaugurato con il nuovo Brand Center ad Amburgo \u00e8 pi\u00f9 che architettura. \u00c8 una...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/la-concessionaria-d-auto-era-ieri-ora-arriva-il-momento\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/cosa-possono-imparare-le-vendite-dalla-gastronomia\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/132.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/132.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/132-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/132-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/132-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/cosa-possono-imparare-le-vendite-dalla-gastronomia\/\">\r\n                    Cosa possono imparare le vendite dalla...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Quando conduco corsi di formazione nel settore della ristorazione, chiedo spesso:\u00ab Che cos\u2019\u00e8 per voi un servizio davvero...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/cosa-possono-imparare-le-vendite-dalla-gastronomia\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/qual-era-la-montagna-pi-alta-del-mondo-prima-che-venisse-scoperto-il-monte-everest-8-848-m-sopra-il-livello-del-mare\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/131.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/131.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/131-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/131-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/131-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/qual-era-la-montagna-pi-alta-del-mondo-prima-che-venisse-scoperto-il-monte-everest-8-848-m-sopra-il-livello-del-mare\/\">\r\n                    Qual era la montagna pi\u00f9 alta...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Una domanda apparentemente innocua che pongo spesso all\u2019inizio di un seminario.Per sciogliere il ghiaccio. Per far sorridere. Per...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/qual-era-la-montagna-pi-alta-del-mondo-prima-che-venisse-scoperto-il-monte-everest-8-848-m-sopra-il-livello-del-mare\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/non-ero-esattamente-il-prototipo-per-una-carriera-accademica\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/130.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/130.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/130-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/130-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/130-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/non-ero-esattamente-il-prototipo-per-una-carriera-accademica\/\">\r\n                    Non ero esattamente il prototipo per...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Pi\u00f9 basso degli altri, un po\u2019 in sovrappeso, con radici italiane.Entrambi i miei genitori emigrarono in Svizzera dall\u2019Italia...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/non-ero-esattamente-il-prototipo-per-una-carriera-accademica\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/devo-prima-parlarne-con-mia-moglie\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/129.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/129.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/129-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/129-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/129-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/devo-prima-parlarne-con-mia-moglie\/\">\r\n                    Devo prima parlarne con mia moglie                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Una frase che ogni venditore ha sicuramente sentito almeno una volta. Simpatica, rispettosa e apparentemente del tutto normale....<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/devo-prima-parlarne-con-mia-moglie\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/la-lezione-di-nokia-cambiare-o-scomparire\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/128.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/128.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/128-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/128-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/128-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/la-lezione-di-nokia-cambiare-o-scomparire\/\">\r\n                    La lezione di Nokia: cambiare o...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Nel 2013, Nokia \u00e8 stata venduta a Microsoft. Durante la conferenza stampa, il CEO Stephen Elop ha pronunciato...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/la-lezione-di-nokia-cambiare-o-scomparire\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/consegna-auto-con-effetto-wow-un-momento-o-una-pietra-miliare\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/127.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/127.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/127-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/127-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/127-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/consegna-auto-con-effetto-wow-un-momento-o-una-pietra-miliare\/\">\r\n                    Consegna auto con effetto wow: un...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Per molte organizzazioni di vendita, la consegna del veicolo \u00e8 una conclusione amministrativa:Montare le targhe, firmare i documenti,...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/consegna-auto-con-effetto-wow-un-momento-o-una-pietra-miliare\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/tco-la-disciplina-sottovalutata-di-molti-decisori\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/126.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/126.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/126-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/126-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/126-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/tco-la-disciplina-sottovalutata-di-molti-decisori\/\">\r\n                    TCO \u2013 la disciplina sottovalutata di...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">TCO \u2013 la disciplina sottovalutata da molti decisori Alcuni pensano che il Total Cost of Ownership (TCO) sia...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/tco-la-disciplina-sottovalutata-di-molti-decisori\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/la-pi-grande-trappola-della-leadership-il-controllo-invece-della-fiducia\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/125.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/125.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/125-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/125-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/125-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/la-pi-grande-trappola-della-leadership-il-controllo-invece-della-fiducia\/\">\r\n                    La pi\u00f9 grande trappola della leadership:...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">All\u2019inizio del 2024 ho accompagnato un\u2019azienda del settore retail che stava affrontando un alto tasso di turnover. I...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/la-pi-grande-trappola-della-leadership-il-controllo-invece-della-fiducia\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/porsche-balbetta-anche-l-industria\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/124.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/124.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/124-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/124-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/124-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/porsche-balbetta-anche-l-industria\/\">\r\n                    Porsche balbetta. Anche l\u2019industria.                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Quello che stiamo vivendo non \u00e8 una battuta d\u2019arresto. \u00c8 un terremoto strutturale. Un mese fa ho scritto...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/porsche-balbetta-anche-l-industria\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/attore-d-affari-quando-divento-deliberatamente-un-cliente-difficile\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/123.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/123.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/123-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/123-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/123-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/attore-d-affari-quando-divento-deliberatamente-un-cliente-difficile\/\">\r\n                    Attore d\u2019affari: quando divento deliberatamente un...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">No, non \u00e8 stata una vera discussione. E nemmeno una vera ragione per la cessazione.Ma \u00e8 stato un...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/attore-d-affari-quando-divento-deliberatamente-un-cliente-difficile\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/clausola-di-non-concorrenza-nelle-vendite\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1716.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1716.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1716-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1716-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1716-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/clausola-di-non-concorrenza-nelle-vendite\/\">\r\n                    Clausola di non concorrenza nelle vendite                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Clausola di non concorrenza nelle vendite: protezione contro la migrazione o segno di mancanza di cultura della leadership?...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/clausola-di-non-concorrenza-nelle-vendite\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/potere-status-invidia-e-l-ego-del-responsabile-delle-vendite\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1761674853470-2.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1761674853470-2.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1761674853470-2-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1761674853470-2-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1761674853470-2-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/potere-status-invidia-e-l-ego-del-responsabile-delle-vendite\/\">\r\n                    Potere, status, invidia e l\u2019ego del...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Potere, status, invidia ed ego del direttore vendite. Oppure: quando il dipendente arriva con una nuova auto sportiva...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/potere-status-invidia-e-l-ego-del-responsabile-delle-vendite\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/cosa-rimane-quando-manca-la-chiarezza\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1762428911028-2.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1762428911028-2.jpg 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1762428911028-2-300x217.jpg 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1762428911028-2-768x556.jpg 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/1762428911028-2-600x434.jpg 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/cosa-rimane-quando-manca-la-chiarezza\/\">\r\n                    Cosa rimane quando manca la chiarezza?                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Una leadership che resta in silenzio. Cosa rimane quando manca la chiarezza? La settimana scorsa, durante una sessione...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/cosa-rimane-quando-manca-la-chiarezza\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/ci-raccomanderesti\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/Verkaufsberater_Training_Empfehlungen_FinOptima-2french-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/Verkaufsberater_Training_Empfehlungen_FinOptima-2french-1.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/Verkaufsberater_Training_Empfehlungen_FinOptima-2french-1-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/Verkaufsberater_Training_Empfehlungen_FinOptima-2french-1-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/11\/Verkaufsberater_Training_Empfehlungen_FinOptima-2french-1-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/ci-raccomanderesti\/\">\r\n                    Ci raccomanderesti?                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Ricordo una sessione di formazione con un consulente di vendita esperto presso una concessionaria di automobili a Spiez....<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/ci-raccomanderesti\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/non-ogni-ordine-un-buon-ordine-e-non-ogni-cliente-adatto-a-finoptima\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Erstgespraech_Verkaufstraining__FinOptima-2eng.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Erstgespraech_Verkaufstraining__FinOptima-2eng.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Erstgespraech_Verkaufstraining__FinOptima-2eng-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Erstgespraech_Verkaufstraining__FinOptima-2eng-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Erstgespraech_Verkaufstraining__FinOptima-2eng-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/non-ogni-ordine-un-buon-ordine-e-non-ogni-cliente-adatto-a-finoptima\/\">\r\n                    Non ogni ordine \u00e8 un buon...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Alla fine dell\u2019estate 2023, un\u2019azienda del settore retail mi ha contattato: un budget elevato, obiettivi chiari e una...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/non-ogni-ordine-un-buon-ordine-e-non-ogni-cliente-adatto-a-finoptima\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/la-risata-non-diminuisce-la-seriet-ma-ne-aumenta-invece-l-impatto\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Verkaufstraining_Abschlusstechniken_Vertribstraining_FinOptima-1eng.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Verkaufstraining_Abschlusstechniken_Vertribstraining_FinOptima-1eng.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Verkaufstraining_Abschlusstechniken_Vertribstraining_FinOptima-1eng-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Verkaufstraining_Abschlusstechniken_Vertribstraining_FinOptima-1eng-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Verkaufstraining_Abschlusstechniken_Vertribstraining_FinOptima-1eng-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/la-risata-non-diminuisce-la-seriet-ma-ne-aumenta-invece-l-impatto\/\">\r\n                    La risata non diminuisce la seriet\u00e0,...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">In ambito commerciale si insegna molto: tecniche di chiusura, strategie di argomentazione, gestione delle obiezioni, negoziazioni sul prezzo....<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/la-risata-non-diminuisce-la-seriet-ma-ne-aumenta-invece-l-impatto\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/parli-la-lingua-dei-tuoi-clienti\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Sprache_der_Kunden_Vertribstraining_FinOptimaeng.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Sprache_der_Kunden_Vertribstraining_FinOptimaeng.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Sprache_der_Kunden_Vertribstraining_FinOptimaeng-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Sprache_der_Kunden_Vertribstraining_FinOptimaeng-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Sprache_der_Kunden_Vertribstraining_FinOptimaeng-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/parli-la-lingua-dei-tuoi-clienti\/\">\r\n                    Parli la lingua dei tuoi clienti?                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Recentemente ho incontrato il direttore generale di una catena di moda nella Svizzera francofona.Stavamo pianificando una sessione di...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/parli-la-lingua-dei-tuoi-clienti\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/eccellenza-del-servizio-il-motore-di-ricavo-pi-potente-anche-se-invisibile\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_Service-Excellence_verbessern_FinOptimaeng.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_Service-Excellence_verbessern_FinOptimaeng.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_Service-Excellence_verbessern_FinOptimaeng-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_Service-Excellence_verbessern_FinOptimaeng-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_Service-Excellence_verbessern_FinOptimaeng-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/eccellenza-del-servizio-il-motore-di-ricavo-pi-potente-anche-se-invisibile\/\">\r\n                    Eccellenza del servizio: il motore di...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Nel settore della ristorazione e dell\u2019hotellerie, la sola qualit\u00e0 del prodotto non determina pi\u00f9 il successo. La vera...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/eccellenza-del-servizio-il-motore-di-ricavo-pi-potente-anche-se-invisibile\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/una-selezione-di-domande-aperte-per-unanalisi-dei-bisogni-di-successo-nella-vendita-automobilistica\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_im_Auto-Verkauf_verbessern_FinOptimaeng.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_im_Auto-Verkauf_verbessern_FinOptimaeng.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_im_Auto-Verkauf_verbessern_FinOptimaeng-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_im_Auto-Verkauf_verbessern_FinOptimaeng-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/07\/Kundenerlebnis_im_Auto-Verkauf_verbessern_FinOptimaeng-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/una-selezione-di-domande-aperte-per-unanalisi-dei-bisogni-di-successo-nella-vendita-automobilistica\/\">\r\n                    Una selezione di domande aperte per...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Vedo questa situazione ripetersi continuamente nelle nostre formazioni di vendita FinOptima: molti consulenti di vendita passano troppo velocemente...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/una-selezione-di-domande-aperte-per-unanalisi-dei-bisogni-di-successo-nella-vendita-automobilistica\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/sette-approcci-concreti-per-conquistare-e-fidelizzare-i-clienti-esistenti\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Kundenerlebnis_im_Verkauf_verbesserneng.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Kundenerlebnis_im_Verkauf_verbesserneng.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Kundenerlebnis_im_Verkauf_verbesserneng-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Kundenerlebnis_im_Verkauf_verbesserneng-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Kundenerlebnis_im_Verkauf_verbesserneng-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/sette-approcci-concreti-per-conquistare-e-fidelizzare-i-clienti-esistenti\/\">\r\n                    Sette approcci concreti per conquistare e...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Un errore comune nelle vendite: pensare che la vendita sia il punto finale.In realt\u00e0, \u00e8 proprio qui che...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/sette-approcci-concreti-per-conquistare-e-fidelizzare-i-clienti-esistenti\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/executive-coaching-tra-efficacia-autodirezione-e-pressione-delle-aspettative\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Beratung_fuer_Verkaufsstrategieeng.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Beratung_fuer_Verkaufsstrategieeng.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Beratung_fuer_Verkaufsstrategieeng-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Beratung_fuer_Verkaufsstrategieeng-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Beratung_fuer_Verkaufsstrategieeng-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/executive-coaching-tra-efficacia-autodirezione-e-pressione-delle-aspettative\/\">\r\n                    Executive coaching: tra efficacia, autodirezione e...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Coloro che ricoprono posizioni di leadership operano in un ambiente altamente complesso. Decisioni di grande portata, cambiamenti strategici,...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/executive-coaching-tra-efficacia-autodirezione-e-pressione-delle-aspettative\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/gestione-efficiente-dei-lead-nelle-concessionarie-automobilistiche\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching-fuer-Verkaufsmitarbeitendeeng-1png.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching-fuer-Verkaufsmitarbeitendeeng-1png.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching-fuer-Verkaufsmitarbeitendeeng-1png-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching-fuer-Verkaufsmitarbeitendeeng-1png-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching-fuer-Verkaufsmitarbeitendeeng-1png-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/gestione-efficiente-dei-lead-nelle-concessionarie-automobilistiche\/\">\r\n                    Gestione efficiente dei lead nelle concessionarie...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Molte concessionarie automobilistiche investono somme considerevoli in pubblicit\u00e0, eventi e presenza online, eppure le vendite spesso non raggiungono...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/gestione-efficiente-dei-lead-nelle-concessionarie-automobilistiche\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/carenza-di-personale-qualificato-alto-turnover-clienti-insoddisfatti\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching_Verkaufstraining_Fachkraeftemangel_eng-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching_Verkaufstraining_Fachkraeftemangel_eng-1.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching_Verkaufstraining_Fachkraeftemangel_eng-1-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching_Verkaufstraining_Fachkraeftemangel_eng-1-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coaching_Verkaufstraining_Fachkraeftemangel_eng-1-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/carenza-di-personale-qualificato-alto-turnover-clienti-insoddisfatti\/\">\r\n                    Carenza di personale qualificato, alto turnover,...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">L\u2019industria dell\u2019ospitalit\u00e0 svizzera \u00e8 sotto pressione e affronta sfide strutturali che non sono soltanto temporanee, ma hanno conseguenze...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/carenza-di-personale-qualificato-alto-turnover-clienti-insoddisfatti\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/perch-amo-cos-tanto-ci-che-faccio\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_Franco_Iaderosa_-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_Franco_Iaderosa_-1.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_Franco_Iaderosa_-1-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_Franco_Iaderosa_-1-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_Franco_Iaderosa_-1-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/perch-amo-cos-tanto-ci-che-faccio\/\">\r\n                    Perch\u00e9 amo cos\u00ec tanto ci\u00f2 che...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">Non ho un lavoro tipico. Ho uno scopo. Uno scopo che mi sfida, mi realizza e mi motiva....<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/perch-amo-cos-tanto-ci-che-faccio\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/recuperare-la-fiducia-strategie-professionali-per-una-fidelizzazione-sostenibile-dei-clienti\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_FinOptima_eng-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_FinOptima_eng-1.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_FinOptima_eng-1-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_FinOptima_eng-1-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Coachin_Verkaufstraining_Professionelle-Strategien_FinOptima_eng-1-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/recuperare-la-fiducia-strategie-professionali-per-una-fidelizzazione-sostenibile-dei-clienti\/\">\r\n                    Recuperare la fiducia: Strategie professionali per...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">La fiducia \u00e8 la base di ogni relazione cliente stabile e, allo stesso tempo, la sua componente pi\u00f9...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/recuperare-la-fiducia-strategie-professionali-per-una-fidelizzazione-sostenibile-dei-clienti\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n                  <div class=\"col-xl-6 col-lg-6 col-md-6 col-12\">\r\n            <div class=\"blog-style-2 blog-el-item wow fadeInUp\" data-wow-delay=\"0.1s\">\r\n              <div class=\"blog-images\">\r\n                                  <a href=\"https:\/\/finoptima.ch\/it\/sono-stato-trattato-come-un-fastidio-non-come-un-cliente-pagante\/\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"651\" src=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Reklamation-Coachin_Verkaufsschulung-Verkaufstraining_FinOptima_1eng-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Reklamation-Coachin_Verkaufsschulung-Verkaufstraining_FinOptima_1eng-1.png 900w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Reklamation-Coachin_Verkaufsschulung-Verkaufstraining_FinOptima_1eng-1-300x217.png 300w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Reklamation-Coachin_Verkaufsschulung-Verkaufstraining_FinOptima_1eng-1-768x556.png 768w, https:\/\/finoptima.ch\/wp-content\/uploads\/2025\/06\/Reklamation-Coachin_Verkaufsschulung-Verkaufstraining_FinOptima_1eng-1-600x434.png 600w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>                  <\/a>\r\n                                              <\/div>\r\n              <div class=\"blog-content\">\r\n                <div class=\"blog-two-meta blog-el-meta\">\r\n                  <ul>\r\n                                                          <\/ul>\r\n                <\/div>\r\n                <h4 class=\"title blog-el-title under-line\">\r\n                  <a href=\"https:\/\/finoptima.ch\/it\/sono-stato-trattato-come-un-fastidio-non-come-un-cliente-pagante\/\">\r\n                    Sono stato trattato come un fastidio,...                  <\/a>\r\n                <\/h4>\r\n                                  <div class=\"desc\">La settimana scorsa, ho avuto un reclamo come privato cittadino. Un malinteso, un difetto di prodotto. Niente di...<\/div>\r\n                \r\n                                  <div class=\"blog-button\">\r\n                    <a class=\"blog-btn text-btn\" href=\"https:\/\/finoptima.ch\/it\/sono-stato-trattato-come-un-fastidio-non-come-un-cliente-pagante\/\">\r\n                      Leggi di pi\u00f9                      <i aria-hidden=\"true\" class=\"tji-arrow-right\"><\/i>                    <\/a>\r\n                  <\/div>\r\n                              <\/div>\r\n            <\/div>\r\n          <\/div>\r\n              <\/div>\r\n          <\/div>\r\n  <\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Articoli specialistici Nei nostri articoli specialistici condividiamo spunti pratici, esperienze concrete e riflessioni sui temi della vendita, della leadership, della qualit\u00e0 del servizio e della crescita personale.\u2028Pensati per chi non lascia l\u2019efficacia al caso \u2013 ma desidera capire come nascono relazioni, dialoghi e culture che funzionano davvero. Customer at the center or the\u2026 A dilemma that many salespeople know all too well. One participant told me quite openly in one of\u2026 Leggi di pi\u00f9 Porsche is correcting course and is\u2026 The news has made the industry sit up and take notice. Porsche, a symbol of innovation, is changing\u2026 Leggi di pi\u00f9 Selling with AI: Dreams of the\u2026 Sales has always been changing. But what we are currently experiencing is not evolution. It is a tectonic\u2026 Leggi di pi\u00f9 The car dealership was yesterday. Now\u2026 What Mercedes-AMG has opened with the new Brand Center in Hamburg is more than architecture. It\u2019s a statement\u2026. Leggi di pi\u00f9 What sales can learn from gastronomy When I lead trainings in the catering industry, I often ask: \u201cWhat makes a really good service for\u2026 Leggi di pi\u00f9 What was the highest mountain in\u2026 A seemingly harmless question that I often ask at the beginning of a seminar. To loosen up. To\u2026 Leggi di pi\u00f9 I wasn\u2019t exactly the prototype for\u2026 Shorter than others, a little overweight, with Italian roots. Both parents immigrated to Switzerland from Italy in the\u2026 Leggi di pi\u00f9 I have to discuss this with\u2026 A sentence that every salesperson has certainly heard before. Sympathetic, respectful and seemingly quite normal. But if you\u2026 Leggi di pi\u00f9 Nokia\u2019s lesson: Change or disappear. In 2013, Nokia was sold to Microsoft. At the press conference, CEO Stephen Elop said a phrase that\u2026 Leggi di pi\u00f9 Car delivery with a wow effect:\u2026 For many sales organizations, the vehicle handover is an administrative conclusion: Mounting signs, signing papers, handing over keys\u2026. Leggi di pi\u00f9 TCO \u2013 the underestimated discipline of\u2026 TCO \u2013 the underestimated discipline of many decision-makers Some believe that Total Cost of Ownership (TCO) is an\u2026 Leggi di pi\u00f9 The biggest leadership trap: control instead\u2026 At the beginning of 2024, I accompanied a company in the retail sector that was struggling with high\u2026 Leggi di pi\u00f9 Porsche stutters. The industry too. What we are currently experiencing is not a dent. It is a structural quake. A month ago, I\u2026 Leggi di pi\u00f9 Business actor \u2013 when I deliberately\u2026 No, it wasn\u2019t a real argument. And also no real reason for termination. But it was a real\u2026 Leggi di pi\u00f9 Non-competition clause in sales Non-competition clause in sales: protection against migration or sign of a lack of leadership culture? Anyone who works\u2026 Leggi di pi\u00f9 Power, status, envy, and the sales\u2026 Power, status, envy, and the sales manager\u2019s ego. Or: When the employee pulls up in a new sports\u2026 Leggi di pi\u00f9 What remains when clarity is missing? A leadership that is silent. What remains when clarity is missing? Last week, in a training session with\u2026 Leggi di pi\u00f9 \u201cWould you recommend us?\u201d I remember a training session with an experienced sales consultant at a car dealership in Spiez. Technically, he\u2026 Leggi di pi\u00f9 Not every order is a good\u2026 In late summer 2023, a retail company contacted me: a large budget, clear objectives, and a tight deadline\u2026. Leggi di pi\u00f9 Laughter does not diminish seriousness, but\u2026 Many things are trained in sales: closing techniques, argumentation strategies, objection handling, price negotiations. But what\u2019s almost never\u2026 Leggi di pi\u00f9 Do you speak the language of\u2026 Recently, I was meeting with the managing director of a fashion chain in French-speaking Switzerland. We were planning\u2026 Leggi di pi\u00f9 Service Excellence: The invisible but most\u2026 In the restaurant and hotel industry, product quality alone no longer determines success. The real difference lies where\u2026 Leggi di pi\u00f9 A selection of open-ended questions for\u2026 I see it time and again in our FinOptima sales training: Many sales consultants jump far too quickly\u2026 Leggi di pi\u00f9 Seven concrete approaches to delight and\u2026 A common misconception in sales: The sale is the end point. In reality, this is where the real\u2026 Leggi di pi\u00f9 Executive coaching: between effectiveness, self-leadership and\u2026 Those who hold leadership positions operate in a highly complex environment. Far-reaching decisions, strategic shifts, power struggles, time\u2026 Leggi di pi\u00f9 Efficient lead management in car dealerships Many car dealerships invest considerable sums in advertising, events, and online presence, yet sales often fall short of\u2026 Leggi di pi\u00f9 Shortage of skilled workers, high staff\u2026 The Swiss hospitality industry is under pressure and faces structural challenges that are not merely temporary but have\u2026 Leggi di pi\u00f9 Why I love what I do\u2026 I don\u2019t have a typical job. I have a purpose. One that challenges, fulfills, and motivates me. One\u2026 Leggi di pi\u00f9 Regaining trust: Professional strategies for sustainable\u2026 Trust is the foundation of every stable customer relationship and, at the same time, its most fragile component\u2026. Leggi di pi\u00f9 I was treated like a nuisance,\u2026 Last week, I had a complaint as a private individual. A misunderstanding, a product defect. Nothing earth-shattering, but\u2026 Leggi di pi\u00f9<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_eb_attr":"","footnotes":""},"class_list":["post-10658","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/finoptima.ch\/it\/wp-json\/wp\/v2\/pages\/10658","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/finoptima.ch\/it\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/finoptima.ch\/it\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/finoptima.ch\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/finoptima.ch\/it\/wp-json\/wp\/v2\/comments?post=10658"}],"version-history":[{"count":0,"href":"https:\/\/finoptima.ch\/it\/wp-json\/wp\/v2\/pages\/10658\/revisions"}],"wp:attachment":[{"href":"https:\/\/finoptima.ch\/it\/wp-json\/wp\/v2\/media?parent=10658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}